About Our Insulation Company

Idaho’s Top-Rated Insulation Company

Family Owned & Operated – Serving Boise, Meridian, & the Treasure Valley


A Professional’s Approach to Contracting

Our homes are the highest-value assets that most of us will ever own, so why shouldn’t we expect the same level of expertise, professionalism, and care from the contractors we hire as we do from an accountant, lawyer, or any other professional service?

This is the question we asked ourselves when we started this company, and the only answer is the simple one: the current industry standards are just way too low. That’s why every decision we make, from who we hire to how we work, is centered around one goal:

The smoothest experience you’ve ever had with a contractor.

Our focus on this one simple goal is why a small, local business started by two brothers has quickly become Idaho’s top rated company in our industry.


Our Core Principles

Maximizing Value Delivered

From the thoroughness of our inspections and the depth of our knowledge to the quality of our installs and precision of our cleanup, we’re able to provide outsized value by keeping our standards high and spending as much time, energy, and attention as it takes to make sure each step of the process is completed to the best of our ability. We’re firm believers that being efficient and effective doesn’t have to mean that you should ever feel rushed through the process.

Systems-Based Thinking

We understand that every part of your home works together to keep you comfortable and healthy while keeping your energy bills in-check. Insulation is our area of expertise, but we have a thorough understanding of the way your HVAC system, your home’s air-sealing, and your insulation work together to achieve these goals. This enables us to make cost-effective recommendations that solve the source of your home’s problems rather than simply putting band-aids on the symptoms, whether or not those solutions include insulation.

“Good Enough” isn’t Good Enough

Conscientiousness is the quality of wishing to do one’s work well, even when nobody else is watching. This is the defining feature of our company and the first thing we look for when hiring new team members. From our 5-star customer service to our top-caliber installs, we focus on the details whether you notice or not because we believe that how you do anything is how you do everything.


Meet the Team

Jacob Shapiro, Company Owner and your Personal Home Comfort Expert

From Insects to Insulation: How I Got Started as a Contractor

After getting a degree in biology from University of Richmond in Virginia I started a career as a research ecologist, traveling to some of the most beautiful places in the country. Although I loved the work, I began realizing that I wasn’t going to be able to have the control over my career that I wanted without going back to school for a PhD and I wasn’t quite ready for five more years of school (or another $200k in student loans). I had decided to take some time off to do something completely different when my best friend convinced me to move back to my hometown of Coeur d’Alene for a year to help him run his young, growing roofing company. In the course of working on his business I took a careful look at the residential construction industry as a whole and quickly came to realize that there was a lot of room to improve the way that most contractors run their businesses, and I happened to have the skill set to make the changes I wanted to see. Before I knew it the planned year-long hiatus grew into a mission to change what we expect from a contractor, leading by example in the industry with the most to gain from a conscientious nerd who enjoys digging into building science – insulation. A PhD is still likely on the horizon, but for now I have my hands full inspecting attics, running the business, and making content for the Home Comfort Blog.

Hayden & Micah, our Expert Insulation Installers

Hayden Shapiro

Lead Installer & Co-Owner

As a co-owner and co-founder of the business, Hayden is the lead on every project we work on. If you have a question on install day, he has the answer.

Micah Moberly

Install Team Member

The newest member of our install team and a recent graduate of Boise Bible College, Micah brings a strong attention to detail to each and every project.

What We Are:

Residential Specialists

One of the benefits of only doing a few things over and over again: you get really good at it. By keeping our focus as narrow as possible and continuously working to refine our process, we’ve been able to become the very best at what we do. We’re as confident as can be when we call ourselves the Home Comfort Experts.

Results Focused

Starting with the recommendations we make during our inspection and on through the methods we use during our install, we’re focused on finding the source of your home’s problems and providing effective solutions, with guaranteed results that will last a lifetime.

True Professionals

From inspection to clean-up and every step in-between, we take ourselves seriously and have our process down to a science. What you get from us is a professional attitude and expert service, delivered with a smile. Our constant goal: the smoothest experience you’ve ever had with a contractor.

What We’re Not:

The Biggest

When we say we’re a small business, we mean small. Although we have plans to grow in the future, we’re starting off slow to make sure we have our systems down to a T. For now Home Comfort Insulation is just the three of us: Jacob, Hayden, and Micah. While we have our workflow down well enough that most attic insulation installs take us around 2-4 hours and crawlspaces are typically a one-day project, if you’re building a new home and need the entire job finished in less than three days we won’t be the best fit for you.

The Cheapest

To provide the level of service and the quality guarantees that we offer, we have to charge a bit more than some of the other guys. This goes towards hiring high-quality employees at fair wages and giving them the authority to take as much time at each home as it takes to get the job done right. If getting the job done for the absolute lowest price is your goal and you don’t mind the typical “contractor experience”, you’ll be better served by one of the larger, high-throughput insulation companies in the area.

The “Jack of All Trades”

The only services we provide are attic, wall, and floor insulation, crawlspace vapor barrier, and solar attic fan installation for existing homes and custom-built new construction. We don’t work on commercial projects, new construction tract housing developments, or anything else. Specializing in a few things helps us continually improve our systems and has allowed us to become the best at the few things that we do.


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